Who can a consumer contact to address a challenge concerning compliance with privacy principles?

• A. The media
• B. The designated accountable person in the member office
• C. The local police
• D. The real estate board only

Answer: (B)

When a consumer has a concern about privacy principles in real estate practice, the appropriate path is through the brokerage itself. The designated accountable person in the member office is specifically assigned to oversee privacy practices, respond to privacy inquiries and complaints, and ensure the brokerage complies with privacy principles and applicable laws. This person serves as the clear, accessible point of contact for consumers, making it the most direct and effective channel for resolving privacy concerns.

The other options aren’t suitable for handling these complaints: the media isn’t a formal channel for regulatory privacy issues; the local police handle criminal matters rather than regulatory privacy compliance; and while the real estate board has oversight, the complaint mechanism for privacy within a brokerage rests with the designated accountable person in the member office rather than the board alone.